The Lisa's Vine

  An intellectual property (IP) that safeguards the reputation of your company is a trademark. You are granted the only right to use a trademark in your industry when you register it. There could be several repercussions if you don’t secure the intellectual property associated with your brand or with another company. You could, for instance, run the risk of financial or reputational harm. This article will guide you through some conceivably hazardous situations that could result from “weak trademark” use or from neglecting  brand protection for businesses . A distinctive trademark is one that is strong and unusual. As a result of the trademark’s little likelihood of causing consumer confusion. when you  apply for a trademark , The more distinctive your trademark is, the less likely it is that your application for trademark registration will be denied. Because its very nature reveals how it differs from all others, a strong trademark also has a minimal possibility of being legitimately