Brand Name Registration in Australia: Trademarks vs Patents

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Knowing the basics right 

Before we go ahead with trademarking your business, you will need to form a comprehensive idea about the things at hand. Simply put, a trademark is nothing but a particular word, image or phrase which can be used as a symbol to recognize the goods and services that you produce, manufacture, or deal with. 

On the other hand, a patent is an accreditation granted to the very investor in order to pursue his manufacturing goals, use or sell out his invention. In this respect, trademarking lawyers can be of great help. 

Now, it’s essential to understand that any idea, for that matter, doesn’t fructify unless it gets converted into something meaningful when you register a trademark in Australia. In essence, it stands as a symbol of an artistic creation representing a symbol for a particular design or product. In time, a trademark transforms into intellectual property and holds value. 

These are a handful of basic understandings that very new business owners looking to trademark their brand needs to know and understand before taking a step forward. 

So, you see, knowing the stringent differences between trademark and patent will put you on the right track for your business. As a bonus, it will also safeguard your intellectual interests and keep you protected from legal hassles.

Read More: Trademarks vs Patents

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